Jagd und Natur TV Jagdtalk: Hunting and the public - Silence in the forest?

TIP - Hunting and Nature TV recording worth seeing: Hunting and the public - Silence in the forest?

Hunting and Nature TV is the first German-language channel for hunters, fishermen and nature lovers.

Topic of this hunting talk: Are hunting stakeholders in German-speaking countries communicating correctly? Do they communicate at all? What concepts are there to re-establish hunting as a cultural asset that is thousands of years old in our globally influenced society, which is increasingly urbanised and alienated from nature? Is it already too late?

Personal statements from the stakeholders present: See Need for change...; The Hunting must be repositioned globally; There are many publics, but only one nature. Better communication wins the majority interestHunting policy is made in Brussels. And nobody there represents our interests; Professional public relations work does NOT take place in hunting...; As hunters, we allow ourselves to be treated far too much instead of acting ourselves; In the Hunting organisations reject renewal as a danger and therefore effective communication is also doomed to failure.

Discussion content: Extract of content statements in the video with playback times

• Is it possible to Define the hunting brand with us - 4:45
• Falconry as a small hunting group had the idea of world cultural heritage - 6:14
• You have to contemporary in the Reform hunting organisations and Taking developments into account. We have female hunters, for example, but not one female functionary. We also have a Ageing of the functionaries (function for life - is that representative)  - 7:30
• We have a Gap between the generations, what is meant by hunting - 8:50
• We don't do public relations work for hunters but for non-hunters (Germany), I lack this understanding in Austria - 10:20
• There are No strategy where the problems occurElectronic media, social networks (example: How do I behave as a hunter on the Internet, what pictures can I post?how do I write the story without offending the non-hunter) - 11:25
• What I'm missing, what do the hunting organisations intend to do in terms of strategy (the hunter doesn't feel represented, he feels governed) - 11:50
• Why is it so difficult to represent hunting in public? - 12:45
• Vorarlberg hunters have not developed a homepage, but a Web2.0 www.vjagd.at Portal with community and facebook networking. - 15:20
• How much longer can the hunt limp along, what happens if nothing changes? - 16:25
• All nature lovers greet each other when they meet in nature, everything must be quiet when hunting - troublemakers - 18:00
• We need to define what hunting is and why we communicate (message) - 26:45
• Communication must be professional be made - 28:50
• Equal rights in hunting, bowhunting, falconry, etc. - 34:00
• When I I run the risk of missing out on developments if I rely too heavily on the tried and tested and run behind and have to sanitise - 36:00
• Qualification of functionaries - the requirements profile has changed. How successful are our functionary systems? 38:10
• We are confronted with a taboo subject: Killing - and we live in a society where death is very difficult to deal with - 40:30
• The hunters in the valleys are not interested in what hunting is doing in Namibia etc., our members have other interests. These goals must be taken into account. - 41:50
• We are not the only ones who kill, others do it too, fishermen, etc. - 44:50
• A lot of good things happen in the forest, but the townspeople don't find out about them. He sits in front of facebook and writes about something he doesn't understand ... - 45:30
• Relying on politics and democracy: 90% of hunting supporters are ambivalent - will vote against hunting if in doubt. A tipping point can happen quickly - 47:00
• In the media, I see the usual suspects at May bock dinners, game weeks, etc. You see well-fed pesons with equally well-fed accounts ... is pouring oil on the fire. The effect of hunting - hunting is the privilege of the rich and powerful - 50:30
• We have to live with the electronic (virtual) world - absolute must - 54:00
• Can the hunt afford it financially to structure something effectively. Marketing budget only needs a few % of sales - 54:20
• Monetary history is a pretended problem - Example hunting conference Gargellen - 60:10
• Example: Vorarlberg hunting portal Alexa Traffic Rank worldwide place 307,000. To the ComparisonDifference and comparison between Porro prisms and roof prisms The design of binoculars is always determined by the type of prism used. Porro prism in binoculars Binoculars with a porro prism design can be recognised by their relatively low height and wide design. Advantage: The greater distance between the two lenses promotes spatial vision. A graphic illustration and further details on the design of porro prisms can be found here! Roof prism with " More info Salzburger Jägerschaft Platz 8,206,000, Zentralstelle Österreichischer Jägdverband 7,830,000, Jagd Bayern 1,234,000 - 61:10
• Other associations spend most of their income on public campaigns - 64:00
• Ranking 300,000 for Vorarlberg hunting portal is excellent - Gastein tourism region 126,000 with 2-digit million range - 65:00
• Declarants are not given the choice - just show it or don't show it - 67:00
• We spend almost 40% of the budget on public relations - 68:30
• The The problem is not the money, the problem is the mindset  -7 million hunters in Europe - 72:50
• In Salzburg, there is a concept for public relations work It would be important to join forces with the other hunting organisations - 76:50
• Vorarlberg hunting portal reaches visitors / people across borders - 80:40